What this is.

This is the ZEU journal. Short, dated notes on what we're building, what's working, and what isn't.

If you've worked with an agency before you've probably noticed that the public-facing site stops once the build is signed. The work is behind a NDA, the screenshots get blurred, and the founder you spoke to disappears into the org chart.

We don't operate like that. ZEU has one operator — George — and the work is mostly visible. The journal is where you'll see it.

Expect: build-in-public notes from active projects, opinions on the agency model, occasional teardown of something we shipped, occasional teardown of something we didn't.

Cadence: two to three posts a week, most of them under 300 words. If a post needs to be longer, it'll be longer.